EricaM is a popular New York brand of exotic legwear and luxury hosiery. In 2011 the founders of EricaM came to New Standards with a concept for their online store and we have implemented it entirely from scratch. This store was built on a tight timeline and even tighter budget, but provides all the needed functionality for a successful online business – product catalog, inventory tracking and availability, shopping card, multiple methods of payment, notification and order tracking, back office support, and more. This project is an example of how we leverage our technology expertise to get an entrepreneur business started in record time with minimal costs. Since 2011, this store has significantly grown, and we have continuously been instrumental in supporting and expanding it.